LinkeDrive Driver Spotlight at Hell Bent Xpress

For our second article in the LinkeDrive driver spotlight blog series, we bring to you Jamie “Hell Bent” Hagen of Hell Bent Xpress.  Jamie started Hell Bent Xpress 8 years ago as an owner-operator with big aspirations, a love for trucking, and a keen focus on fuel efficiency and performance.  If you happen to be one of his over 7,000 and growing Twitter followers (Mack Lovin @hellbenthagen,, you know that he is a staunch Mack supporter and is in the process of growing his fleet.  At LinkeDrive, we were introduced to Jamie this past May when he started running our PedalCoach® product.  Jamie’s love for trucking was immediately recognized, as well as his witty humor… and we quickly became one of his many Twitter followers!

Trucking runs deep in Jamie’s veins, having grown up in a household where his father was a truck driver, and thus getting introduced to the business at a very early age.  Just how early? At the age of 16, Jamie was out on the road driving big rigs, where at the time a CDL was not required in his home state of South Dakota. Only two weeks after his 18th birthday Jamie got his CDL, and then at the age of 21 he bought his own truck.  After moving out of his truck, and working as a company driver for a number of years, Jamie stated that he “wanted more for the trucking industry instead of the if it’s not broke don’t fix it mentality.  So in 2010 I decided to be the change I wanted, and with one truck and one driver, I set forth launching Hell Bent Xpress.”  And while Hell Bent Xpress recently added it’s 3rd truck, with plans on the horizon of a 4th, and possibly 5th, Jamie stresses that it’s not just about growing his fleet, but it’s also about creating a positive impact in the industry.  Jamie creates this positive impact by striving every day to provide the best possible service to his customers, as well as through Twitter, engaging others in a positive way, and portraying a professional image of trucking, while trying to inspire others to do the same.

Enter LinkeDrive’s PedalCoach!  
“I initially got turned onto PedalCoach by Joel Morrow (an industry thought-leader in trucking technology, award-winning driver, and 4M+ mile vet), as an in-cab tool to help drivers maximize fuel efficiency and one that also provides some pretty amazing reporting and analytics for drivers,” says Hagen.  “And what a great addition PedalCoach has been for me, as well as my business! I love using the tool!”

“As a driver, it helps me be as fuel efficient as possible, performing at the highest levels.  It’s not just the MPG lift though, it’s also really helped me in many other areas, such as forward awareness, and lets me compete with other guys out there through their leaderboard.  So when I decided to bring on one and then two new trucks to my fleet, it was an easy decision to equip those new trucks with PedalCoach. In fact, with one of the drivers I’ve recently brought on, we’ve seen gains of over 1 full MPG using PedalCoach.  So it’s not only a great in-cab and real-time coaching tool to help us get the best-in-class fuel efficiency possible, but also really helps me as a small business owner to understand how everyone is doing, and where we can improve. The data I get from LinkeDrive is not only invaluable to my business, but they make it really easy to access and understand.”

As a once-small startup ourselves, building a business focused on our long-standing mantra of “Saving Fuel, Reducing Accidents, and Retaining drivers”, we love seeing drivers like Jamie growing his business from the ground up.  And when we see drivers like Jamie taking our tool that he personally uses, and making that a fundamental, invaluable part of his operations as he grows his fleet, we know that we’ve done something right in providing quality and practical value with our products and services.  Congratulations Jamie on your recent 3rd tractor, and we look forward to seeing that 4th and 5th tractor on the road!